Author Archives: Laura Duran

About Laura Duran

Laura Duran is president and principal consultant at PR and social media marketing firm Laura Duran & Associates LLC. Laura provides branding, PR, and digital content strategy to clients in support of exceptional brand presence and strong business relationships. Her capabilities are built upon two decades of communications and marketing experience.

One plus one equals three: Ken Burns on storytelling

Telling a meaningful story that matters to people is really the heart of what marketers and other content creators need to be able to do. I love this video of one of the greatest storytellers of our time, Ken Burns, sharing his thoughts on what … Continue reading

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High Concrete Group recognized for role in Millennium Science Complex in ACI Concrete Awards

The Eastern Pennsylvania and Delaware Chapter of the American Concrete Institute (ACI) awarded a Grand Prize to a precast concrete structure fabricated by High Concrete Group LLC. The biennial competition recognizes excellence in conception, originality, and applicability of concrete in … Continue reading

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Willow Valley Retirement Communities’ Restart Retirement blog a huge success

Willow Valley Retirement Communities is pleased to announce that its Restart Retirement blog, an online resource for seniors, was named the top finalist in SeniorHomes.com’s Best of the Web 2012 in the category Best Blog by an Organization. “This site has … Continue reading

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Mark Moosic Named General Manager of the Year by Interstate Hotels & Resorts

Operators of the Lancaster County Convention Center and Lancaster Marriott at Penn Square are pleased to announce that Mark Moosic recently was named 2011 General Manager of the Year / Full Service Division by Interstate Hotels & Resorts at its Global … Continue reading

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New Facebook timeline business page feature allows you to make a wall post “sticky”

One of the coolest new features of Facebook’s recent profile / timeline changes is that, if you admin a business page (and you’re using the new timeline format), you now have the ability to make a particular post “sticky” — … Continue reading

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Gap’s smart and chatty social media policy is worth a look

A post written by Gil Rudawsky that appears in PR Daily provides an interesting look at Gap’s refreshing social media policy for its global workforce. Like many large companies, Gap has empowered its employees to participate in social media. Its minimalist, pocket-size guide sure looks like … Continue reading

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Lancaster County Convention Center draws robust array of events during first quarter of 2012

  During the time of year when leisure tourism traditionally is less active in Lancaster County, the Lancaster County Convention Center (LCCC) is pleased to report that its first quarter roster of business and event bookings is robust. In Freedom Hall, … Continue reading

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Willow Valley Retirement Communities wins four Best of 50+ Housing Awards from National Association of Home Builders

Willow Valley Retirement Communities  (WVRC), located in Lancaster, Pa., recently was honored with four Best of 50+ Housing Awards from the National Association of Home Builders’ (NAHB) 50+ Housing Council. WVRC received the following awards: Best Outdoor Amenity (Silver Achievement Award … Continue reading

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Willow Valley Retirement Communities sponsors ART OF THE QUILT March 14-18 in Downtown Lancaster

For the very first time since this collection made its public debut in 1990 at the Fine Arts Museum of San Francisco, visitors will experience ALL 82 historic masterworks of American quilt making selected from the world renowned Esprit Collection … Continue reading

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Working with clients and partners whose levels of achievement are an inspiration

  One aspect of PR that I just love is getting to work with and be inspired by some of the most exceptionally talented people in their respective industries. Here’s a snapshot from a recent lunch meeting in Alexandria, Virginia, with renowned architect David Jameson and HVAC … Continue reading

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